Toyota Etios Consumers behavior

more than for less positioning strategy has been used. Toyota is whirl more benefits at a less price. It is the most trustworthy brand name. The very limited metrical composition in which it will be sold, which means that if a person excite adept of these then he/she will be only one of 900 people In a country of over a one million million to own It. B) Is the newfound product evolved because of changing consumer behavior? Toyota has been known forIts commitment towards the changing customer requirements so the new Egos soap has been introduced to bring in freshness and exclusivity to the existing product. Toyota has in addition launched its gondola in both accelerator pedal and diesel. Consumers who are looking for aspects such as reliability and fuel might are now withal giving great preference to engine room when buying and driving an automobile so Toyota has designed this car guardianship In mind the preference of the buyers. Previous supernumerary faced dozens o f criticism for Its unlearning design and below par quality of the Interiors butOtiose Exclusive energize all the essential elements that were previously missing and it is now more telltale(a) to look at and provide a great driving experience. C) Resulted qualifying in the consumer behavior. Otiose with its latest model and new alluring features is acquiring great attention from the customers. The exclusive limited offer of providing only 900 cars In a country of population over a billion Is also helping Toyota In gaining customers Interest. Tells headlamp and ROVE. The Otiose Exclusive also has a new Bluetooth Audio system and s based on the G grade of the stream lineup.Otiose Exclusive being launched in both natural gas and diesel is also attracting people interested in either of two. Toyota has also kept in mind the preference of the customers for fuel effective car and has accordingly designed the product, thus making it a fuel efficient car. This along with various features of Otiose Exclusive has managed to attract lots of customers and has resulted in booking of cars in advance. D) Customization of marketing mix Elements of marketing mix damage List Price RSI. Sacs to 7. 1 lacksCredit Terms- Toyota Financial Services is offering Otiose Exclusive customers an exclusive opportunity to avail a 100% on lane funding for seven years on a nonentity good deal payment scheme. Discount- Otiose Exclusive owners will also be offered a free Smile Service Package which will accomplish them a 50% discount on aid related to abide by added services. PRODUCT- Otiose exclusive new front full-chrome grille, new chrome garb on the titillate, headlamp and ROVE. The Otiose Exclusive also has a new Bluetooth Audio system and is based on the G grade of the current lineup.Toyota is offering this car n two existing colors unadulterated Grey and Symphony Silver. Service- Toyota Financial Services is offering Otiose Exclusive customers an exclusive opportunity to avai l a 100% on road funding for seven years on a zero depressed payment scheme. Toyota has also worked on reducing the time taken to service a vehicle through Toyota Express Maintenance Service which has brought down the servicing time to Just 60 minutes. Quality- Toyota Otiose Exclusive is offering superior ride and handling quality.